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BLUEFISH COMMUNICATIONS
  BLUEFISH CAPABILITIES

Who do you want to be in the market? How do you want your customers to view your company and its products and services? Where do you want to be in 5 or 10 years? How are you communicating that to your prospects and customers?

Any company that wants to succeed must address these questions. Our breadth of capabilities and depth of experience can help you develop your company communications roadmap and the components you need for your marketing and selling efforts.

Our turnkey marketing services include:
•  Integrated communications development
•  Messaging strategy and copywriting
•  Design—interactive and print
•  Web development
•  3rd-party vendor management
3200 Carbon Place, Suite 103, Boulder, CO 80301 303.442.2808 info@bluefishcom.com
Integrated Communication Development
Creating an integrated communication strategy is critical to the success of your business or product, and is the cornerstone of our services. Whether we work with you to extend your existing messaging platform or help you create your umbrella messaging and then integrate it into your marketing efforts, we can help you execute an exceptional and comprehensive total communications package.

Messaging Strategy and Copywriting
Establishing a company voice and talking to your customers in their language is the key to reinforcing your brand and achieving success with your marketing efforts. We excel at understanding customer purchase behavior, and our track record of success will help you to increase the effectiveness and impact of your communication efforts.

We follow current best practices for all communication vehicles, and keep abreast of the latest research and trends on customer response. Each marketing vehicle-whether its advertising, web content, email, signage, banners, or direct mail-warrants its on approach to copywriting. Our team of talented, veteran writers will help you understand your goals, craft the appropriate message, and ensure that it is effectively implemented throughout your communications strategy.

Design—interactive and print
Our design services include everything from graphic design for print collateral, direct mail, and advertising as well as web architecture, design, and usability.

A solid design strategy is as critical as a solid, consistent messaging strategy. We focus on helping established companies promote and reinforce their visual brand, as well as help growing companies create a visual identity to position themselves in a crowded marketplace.

We specialize in traditional print vehicles as well as the latest interactive design trends and standards.

Web Development
Your website is more than your online storefront. It is more than your primary marketing vehicle. Your website should be a tool for your customers, your employees, your stockholders, and your partners. A gathering place for communication, information, and collaboration.

We approach Web design, development, and usability with that goal in mind, and, as such, focus on building a site that adds value to all stakeholders. We believe online content should be easy to see, read, and share. We believe online design should be engaging, should enhance a company's brand, and should be intuitive to navigate. We believe the architecture should be easy to maintain and grow.

3rd-party vendor management
An agency is only as good as its suppliers. We have a deep network of 3rd party vendors that are experts in their field, including printers, mail houses, packaging experts, CD duplicators, trade show management teams, and more. Our established relationships with respected suppliers enable us to produce exceptional work for our clients, keep programs running smoothly, and save you time by providing you with a single point of contact.